AGCO, a worldwide manufacturer and distributor of agricultural equipment, unveiled its pioneering Farm in a Box (FIAB) initiative for Africa at Germany’s International Green Week 18-27 January 2019.
FIAB offers a package of essential farm equipment including a tractor and implements together with the crucial support mechanisms such as parts, workshop tools, training and expertise to ensure sustainable and productive machinery operations. Some of the equipment is packed inside a box – a modified shipping container – which is then used as an office or workshop.
Acting as a localized hub of know-how and practical help, the franchise partner offers hire of equipment and drivers to local farmers and small-holders, enabling them to boost their crop production processes and output. Furthermore, franchisees expand their businesses and provide potential new employment opportunities in the locality. Local communities benefit from improved economies as a result of the enrichment of the agricultural value chain. For AGCO, it leads to increases in sales of products and services and further develops the company’s footprint in Africa.
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